000 00956cam a22003014a 4500
001 17148067
005 20220620121637.0
008 120203s2012 enka b 001 0 eng
010 _a 2012003788
020 _a9780273743613
040 _aDLC
_cDLC
042 _apcc
043 _ae------
050 0 0 _aHF5415.13
_b.K87 2012
082 0 0 _a658.8
_223
100 _aKotler, Philip.
245 0 0 _aMarketing Management /
_cPhilip Kotler ... [et al.].
250 _a2nd ed.
260 _aHarlow, England ;
_aNew York :
_bPearson,
_c2012.
300 _axxxix, 1022 p. :
_b. col. ill. ;
_c29 cm.
504 _aIncludes bibliographical references and index.
650 0 _aMarketing
_zEurope
_xManagement.
650 0 _aMarketing
_xManagement.
700 1 _aKotler, Philip.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2lcc
_cBK
999 _c5296
_d5296