TY  - BOOK
AU  - Stürze, Sascha
TI  - Agile Marketing Performance Management: 10 Success Factors for Maximizing Marketing ROI Dynamically 
SN  - 9783658380526 (hbk)
AV  - HF5415.13 .S887 2022
PY  - 2022///]
CY  - Wiesbaden, Germany
PB  - Springer, 
KW  - Marketing
KW  - Management
ER  -